The Associação Brasileira de Defesa da Integridade do Esporte (ABRADIE) was invited by José Francisco Manssur, Special Advisor to the Executive Secretary of the Ministry of Finance of Brazil, to demonstrate to officials how the Genius Sports integrity monitoring system detects match-fixing incidents globally.
Their team of experts hosted a workshop that explained how for more than a decade this technology has helped the English Premier League, DFB (German Football Association), NFL (National Football League) and other sports entities combat betting-related corruption.
The demonstration extended beyond bet monitoring, with the team of experts providing insight into the various solutions that have been delivered to sports by Genius Sports on an international scale.
This included the use of intelligence to monitor underlying trends and patterns associated with betting-related corruption, the success of its e-learning program with the PGA TOUR, and how good governance can provide the necessary foundations for sporting and criminal sanctions.
As securing the integrity of sports is of paramount importance to all key stakeholders, most importantly the fans who engage in sport for its unpredictability, ABRADIE stated that it is “privileged” to be supporting the Ministry of Finance and its officials in the regulation of the Brazilian market.
“To deliver the Provisional Measure for sports betting in Brazil, the Ministry of Finance has drawn upon best practices from regulators around the world and identified bet monitoring and sports integrity measures as the foundation of a well regulated market”, said José Francisco Manssur, special advisor to the Ministry of Finance.
“ABRADIE’s mission is to bring together like-minded individuals and organizations from the entire sports and betting ecosystem to tackle the threat of betting-related corruption head-on,” said Guilherme Buso, member of ABRADIE.
He added: “Drawing on the experience of major sports leagues and federations around the world, our technology detects and analyses match-fixing incidents, but also supports the sports organisations, sportsbooks, law enforcement and government to educate all the stakeholders and create a joint task force that can proactively combat match-fixing in Brazil”.
ABRADIE members have also visited the Ministry of Sports, in Brasilia, to demonstrate and teach how the Artificial Intelligence monitoring system works before and during sports matches and what integrity measures can support sports organizations to avoid match and spot-fixing during the events.
The efforts come at a special time for sports betting in Brazil. ABRADIE’s actions took place amid upcoming government regulation, the rapid growth of the Brazilian sports betting market, and recent IBIA data confirming that Brazilian sport is a regional target for criminal match-fixers.
H2 Gambling Capital estimates that the Brazilian sports betting market grew by 44.4% from 2021 to 2022, reaching BRL4,506 million ($940 million) in gross gambling revenue (GGR), and is projected to reach BRL 9,265 million ($1,860 million) in GGR by 2027 (105% increase).