Uplatform deems its participation at ICE London as “thrilling”; showcased its casino aggregator solution

Online casino and sportsbook platform provider Uplatform highlighted its participation in the 2023 edition of ICE London, held in early February in the British capital, where the company presented its team of experts and its Casino Aggregator solution.

“iGaming has taken the world by storm, and the UK is no exception. As the hub of iGaming activity, London recently hosted the largest iGaming event in the world, ICE London. Over 35.000 visitors and 650 exhibitors from 150 countries attended the event, making it the largest international iGaming event,” the company stated.

In a press release, the company shared that at the ICE London conference – where the company was positioned at booth S2-150 – it set up an “Arena of Impressions.” The stand hosted games, prizes, treats, and exciting activities like the Tournament of Speed, the League of Bubble Tea Lovers, an Edible Mist zone, and more.

“Guests also had a good time playing Uplatform’s reaction game, and it was an excellent opportunity for visitors to speak to the team of experts. They showcased their new Casino Aggregator solution, a sportsbook with the broadest market reach, and other game-changing products,” the firm noted.

Nelli Melik, Sales Team’s Lead, commented: “We loved ICE London! Our team was blown away by the scale of the event and the incredible turnout at our stand over the show’s few days. It was a busy and exciting week of networking, reconnecting with old friends, and closing new deals.”

“At the Uplatform stand, there was lots of fun, and our guests enjoyed exclusive cocktails with an iGaming twist. We hope our dear visitors enjoyed ICE London as much as we did—it was an incredible experience!” she added. 

The company described the event as “thrilling” and “full of great moments.” “Uplatform’s participation at ICE London was a success, and the event significantly impacted the iGaming community. This year has started well for the iGaming business, and all signs point to a successful year,” the company concluded.