SOFTSWISS Jackpot Aggregator launches campaigns to enhance King Billy Casino’s player experience

The SOFTSWISS Jackpot Aggregator is set to launch tailored jackpot campaigns for Kings Media LTD, the parent company of King Billy Casino.

Spanning both King Billy casinos (Curacao & MGA licensed), these campaigns aim to elevate gaming experience, creating an exclusive and thrilling game environment that amplifies player satisfaction, cultivates loyalty, and drives revenue growth, the software solutions provider said in a statement.

The SOFTSWISS Jackpot Aggregator features three prize levels: Sword Jackpot, Shield Jackpot, and Crown Jackpot. With the campaigns, King Billy Casino players have the chance to participate and compete for daily jackpots across all 7,000+ slot games of the operator. It must be noted that King Billy Curacao and MGA brands maintain separate jackpot totals.

“The Jackpot Aggregator represents more than just a solution. It’s an innovation geared towards amplifying operator capacity to bolster player engagement and elevate the quality of their online gambling experience. Our team delivers unparalleled support throughout every stage, from campaign inception to implementation,” Aliaksei Douhin, Head of SOFTSWISS Jackpot Aggregator, said.

Our new ‘Royal Jackpots’ feature is an important milestone for us. In collaboration with SOFTSWISS, we’ve streamlined a multi-tiered jackpot system that will open new avenues of growth and bring casino players together in an unprecedented way. All of us at King Billy are excited to be a part of this,” said Andrii Morozov, Kings Media LTD Head of Product.

The SOFTSWISS Jackpot Aggregator has launched jackpot campaigns with Cleopatra Group, encompassing its six online casinos; at all casinos within Enchant Affiliates; and at online casino LevelUp, among others.

The company recently revealed that the campaigns resulted in a 40% increase in the average number of active players for LevelUp within a month. This was accompanied by a 30% rise in the monthly average bet count.