Novomatic to showcase its VIP X premium products, highlight new solutions at ICE London

Gaming technology group Novomatic is set to open the new year at ICE 2024 with what it calls “an extraordinary product portfolio and a wealth of exciting gaming highlights.” The company says that customers, partners, and colleagues can look forward to a special trade show full of “exclusive elegance and galactic innovation that will inspire everyone.”

As the largest exhibitor, the company says that it is looking forward to the international industry trade show with great anticipation and will be focusing on “a broad and innovative product range that will inspire visitors.”

With the newly launched premium cabinets of the V.I.P. X series and player favorites, Novomatic affirms that it is well prepared for a big show. The Austrian heavyweight will showcase major highlights and new products and specials at the Novomatic stand in the South Hall. Novomatic promises “an unprecedented galactic gaming experience” at the event.

The company says that its technology portfolio for the coming year offers “the right product for every customer requirement.” From land-based casino and AWP products to systems including biometric technologies for access solutions and secure cash handling, or sports betting products and online gaming solutions, a diverse portfolio will be presented “that meets the highest demands in terms of technology and quality.”

New hardware and exciting gaming content with new mixes and Progressives will spark enthusiasm, as will specialized offerings from Novomatic subsidiaries and technology units such as Ainsworth, Apex, Fazi, Greentube, Novovision, and NOVOCash among others,” says Novomatic.

Thomas Schmalzer, VP of Global Sales and VP of Product Management Novomatic AG

Thomas Schmalzer, Vice President of Global Sales and Vice President of Product Management at Novomatic AG, said: “We challenge operators to think big. With the sophisticated new V.I.P. X Premium line, operators will introduce a truly exceptional Very Important Player Experience on their floor – and their guests will love how that feels. An exciting galactic addition to the premium V.I.P. X cabinet series range is also on the way – stay tuned!”

New, exclusive products and a few surprises show that the Novomatic portfolio offers the right solution for every requirement. Come by our stand, experience the variety of products, and let yourself be transferred to the galactic spheres of gaming. My team, colleagues and I are already looking forward to meeting you and will be happy to answer all your questions.”