Global bookmaker 1xBet has partnered with esports tournament operator PGL Esports for the first-ever Counter-Strike 2 Major event held in Copenhagen, Denmark. As part of the deal, 1xBet has been designated the official betting partner of the tournament.
The Romanian esports organization PGL Esports conducts tournaments in CS:GO, Dota 2, and many other titles. PGL has previously hosted three Counter-Strike: Global Offensive majors, including PGL Major Krakow 2017, PGL Major Stockholm 2021 and PGL Major Antwerp 2022.
The game Counter-Strike 2 was released on September 27, 2023, replacing the previous version of Counter-Strike: Global Offensive. The first ever Counter-Strike 2 major will occur from March 17 to March 31, 2024, in Copenhagen, with RMR qualifications for the PGL Major Copenhagen 2024 tournament starting in February in three regions: Europe, America and Asia-Pacific.
“Thanks to the mutually beneficial partnership between PGL and 1xBet, the major in Copenhagen was organized as soon as possible after the new game release,” the bookmaker said in a press statement. “Tournament operator PGL has the necessary experience, and 1xBet traditionally pays great attention to esports and already has a successful history of supporting big tournaments and popular teams.”
Majors in Counter-Strike 2 are held only once or twice a year and are distinguished by a high level of teams and a large prize pool, the company said.
“We are pleased to become a part of esports history and act as a partner in the first Counter-Strike 2 major organization,” 1xBet representative Alex Sommers said of the agreement.
“The game is only a few months old, but professional players have already studied all the innovations and are ready to demonstrate their best at PGL Major Copenhagen 2024. 1xBet will gladly support this tournament, providing all the necessary media and financial support. And may the strongest win!”
The partnership comes as 1xBet prepares to take part in the ICE London and iGB Affiliate exhibitions, both running from February 6 to 9 in the UK capital and set to cover the gambling industry and affiliate marketing.
“At ICE London and iGB Affiliate, you will learn how to become our affiliate and earn big money with the 1xPartners affiliate program,” the company said in a press release. Interested parties are encouraged to book a meeting with 1xBet representatives.